90% of women have an idea but only 10% do something about it, and only 4% of patent applications are filed by women. As the adage goes, necessity is the mother of all invention. But, how does a great idea go from that to market, to a success. Hilary Meyerson and Mina Yoo teamed up together to build the roadmap to demystify the process of taking inventions to market and beyond. Their book “Be an InventHer: An Everywoman’s Guide to Creating the Next Big Thing” combines straightforward advice, encouragement and success stories of other female inventors with the underlying message to give it a shot. Joleen had the opportunity to interview them live at the Seattle Interactive Conference to learn how this dynamic duo plans to help new inventors get to market.
You can get your copy on Amazon here: https://www.amazon.com/Be-InventHer-Everywomans-Guide-Creating/dp/1632172755 or through your favorite book seller.